Experiential showcase site.
Sectors
- Corporate
Know-how
- Website
Rewards
- Top Com Coporate (or)
- Stratégies Design (or)
- Stratégies Digital (bronze)
- CSS Design Awards
- FWA
- Stratégies communication éditoriale (Argent)
Telling space and bringing ArianeGroup's passion to life
Situation & Challenge
A site reflecting ArianeGroup's greatness
The world leader in space access wants to shine its brand on the web with a site that lives up to its power of attraction and its technical reliability.
Stratégie
The conquest of a premium positioning
ArianeGroup wants to anchor the strength of its heritage and provide its audiences with an experience that echoes the brand: extraordinary. To meet these challenges, Sweet Punk designs the first fully experiential BtoB site.
Creative Idea
Digital orbit
The user experience is inspired by the vertical deployment of an Ariane rocket to awaken the pioneering spirit of visitors. The use of animations, images and videos finally capture the hearts of Internet users.
Résultats
6 prizes won including the Gold Prize Design Strategy